KBF® to Provide FREE Grassroots Marketing Kit

A strong majority of the KBF® participants both kids and adults are new to bowling and as a result even though many show an interest in joining leagues or participating at levels beyond open play, they often find standard bowling center offers to be intimidating in terms of time commitment and or skill level requirements. BBBI has created a kit of introductory organized bowling programs for KBF® participating centers to use to market folks from their KBF® list into the center for more activity. The kits are on CD and are free.

They include customizable flyers, post cards, and posters along with how-to employ instructions. Centers will receive their CDs in August but it is recommended that marketing to KBF® be delayed until after mid September once “back to school” issues have settled down in most households.