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On Wednesday, June 6, 2012, BBBI and the Kids Bowl Free® program accomplished a major public relations / promotional victory for the program as well as for bowling in general. The Kids Bowl Free® Program and bowling was on display for a significant portion of the three hour Fox and Friends Television show that reaches over 3 million people daily in the USA and Canada. The show’s anchors were genuinely excited to show off the special bowling equipment BBBI provided and they had a great deal of fun bowling on the outdoor lanes that were constructed in downtown New York. This major promotional hit for bowling and the KBF® program would not have been accomplished without the hard work and investment that well-known bowling operator Al Blough and his crew put into the effort. They built, transported, and performed site construction and tear down of the Fox and Friends outdoor 2-lane operation, all in a very tight time-frame. Likewise, a tip of the hat needs to go to TK PR, the public relations firm that was responsible for the big opportunity. This firm has been retained by BBBI to work on behalf of KBF® centers and the program and the Fox and Friends exposure was just one of the many great P.R. accomplishments they have brought to the promotion.